{"id":368,"date":"2022-07-30T19:41:45","date_gmt":"2022-07-30T11:41:45","guid":{"rendered":"https:\/\/mazhaolun.com\/?p=368"},"modified":"2022-07-30T19:41:46","modified_gmt":"2022-07-30T11:41:46","slug":"shopify-google-shopping-%e5%b9%bf%e5%91%8a%e6%b4%bb%e5%8a%a8%e5%88%9b%e5%bb%ba%e6%95%99%e7%a8%8b","status":"publish","type":"post","link":"https:\/\/mazhaolun.com\/?p=368","title":{"rendered":"<\u5341\u56db>Shopify Google Shopping \u5e7f\u544a\u6d3b\u52a8\u521b\u5efa\u6559\u7a0b"},"content":{"rendered":"

Shopify Google Shopping \u5e7f\u544a\u6d3b\u52a8\u521b\u5efa\u6559\u7a0b<\/h1>\n

\u60a8\u53ef\u4ee5\u521b\u5efa\u00a0Google Shopping \u5ba3\u4f20\u6d3b\u52a8\u6765\u63a8\u5e7f\u60a8\u7684\u4ea7\u54c1\u548c\u589e\u52a0\u5728\u7ebf\u5546\u5e97\u7684\u6d41\u91cf\u3002\u8bbe\u7f6e Google Ads \u540e\uff0c\u60a8\u53ef\u4ee5\u4eceShopify\u540e\u53f0\u7684\u8425\u9500\u90e8\u5206\u4e2d\u521b\u5efa Google \u667a\u80fd\u8d2d\u7269\u6d3b\u52a8\u3002<\/p>\n

\u5982\u679c Shopify \u7684 Google Shopping \u5e94\u7528\u63d0\u4f9b\u7684\u81ea\u5b9a\u4e49\u529f\u80fd\u4e0d\u80fd\u6ee1\u8db3\u60a8\u7684\u9700\u6c42\uff0c\u8bf7\u6539\u7528 Google Ads \u6765\u521b\u5efa\u60a8\u7684\u5e7f\u544a\u6d3b\u52a8\u3002\u4ece Google Ads \u5e2e\u52a9\u5185\u5bb9\u4e2d\u8be6\u7ec6\u4e86\u89e3 Google \u667a\u80fd\u8d2d\u7269\u5e7f\u544a\u6d3b\u52a8\u3002<\/p>\n

\u5907\u6ce8: \u8bf7\u5728\u521b\u5efa Google Shopping \u5e7f\u544a\u6d3b\u52a8\u4e4b\u524d\u4ed4\u7ec6\u9605\u8bfb Google Ads \u670d\u52a1\u6761\u6b3e\u3002<\/p>\n

\u8bbe\u7f6e Google Ads<\/strong><\/p>\n

1.\u5c06 Google Ads \u5e10\u6237\u6dfb\u52a0\u5230 Google Shopping \u5e94\u7528\u3002<\/p>\n

2.\u63a5\u53d7 Google Ads \u8bbf\u95ee\u8bf7\u6c42\u3002<\/p>\n

3.\u5c06\u8d26\u5355\u4fe1\u606f\u6dfb\u52a0\u5230\u60a8\u7684 Google Ads \u5e10\u6237\u3002<\/p>\n

\u6dfb\u52a0 Google Ads \u5e10\u6237<\/strong><\/p>\n

\u60a8\u53ef\u4ee5\u4ece Shopify \u4e2d\u7684 Google Shopping \u5e94\u7528\u6dfb\u52a0 Google Ads \u5e10\u6237\u3002<\/p>\n

\u5982\u679c\u60a8\u5df2\u6709\u4e0e\u7528\u4e8e\u8bbe\u7f6e Google Shopping \u5e94\u7528\u7684\u7535\u5b50\u90ae\u4ef6\u5730\u5740\u5173\u8054\u7684 Google Ads \u5e10\u6237\uff0c\u8bf7\u4ece Google Ads \u5e10\u6237\u90e8\u5206\u4e2d\u7684\u4e0b\u62c9\u83dc\u5355\u4e2d\u9009\u62e9\u8be5\u5e10\u6237\u3002<\/p>\n

\u5982\u679c\u60a8\u6ca1\u6709 Google Ads \u5e10\u6237\uff0c\u8bf7\u5728 Shopify \u4e2d\u5355\u51fb Google Shopping \u5e94\u7528\u4e2d\u7684 Google Ads \u5e10\u6237\u3002\u5b8c\u6210\u8bbe\u7f6e\u5e76\u63a5\u53d7\u670d\u52a1\u6761\u6b3e\u540e\uff0c\u60a8\u7684\u65b0 Google Ads \u5e10\u6237\u5c06\u8fde\u63a5\u5230 Google Shopping \u5e94\u7528\u3002\u5728 Shopify \u4e2d\u4f7f\u7528 Google Shopping \u5e94\u7528\u521b\u5efa Google Ads \u5e10\u6237\u65f6\uff0c\u60a8\u6709\u8d44\u683c\u83b7\u53d6\u8be5\u5e10\u6237\u7684\u514d\u8d39 Google Ads \u62b5\u6263\u989d\u3002<\/p>\n

\u63a5\u53d7 Google Ads \u8bbf\u95ee\u8bf7\u6c42<\/strong><\/p>\n

\u5982\u679c\u60a8\u7528\u4e8e\u8bbe\u7f6e Google Shopping \u5e94\u7528\u7684\u7535\u5b50\u90ae\u4ef6\u5730\u5740\u4e0e\u73b0\u6709\u7684 Google Ads \u5e10\u6237\u76f8\u5173\u8054\uff0c\u60a8\u4f1a\u6536\u5230\u8bbf\u95ee\u8bf7\u6c42\u786e\u8ba4\u7535\u5b50\u90ae\u4ef6\u3002<\/p>\n

\u4f7f\u7528 Google Shopping \u5e94\u7528\u521b\u5efa Google Ads \u5e10\u6237\u65f6\uff0c\u60a8\u4f1a\u6536\u5230\u4e00\u5c01\u63a5\u53d7 Google Ads \u5e10\u6237\u7684\u7535\u5b50\u90ae\u4ef6\u3002\u60a8\u9700\u8981\u5355\u51fb\u7535\u5b50\u90ae\u4ef6\u4e2d\u7684\u63a5\u53d7\u9080\u8bf7\u4ee5\u786e\u8ba4\u60a8\u7684\u7535\u5b50\u90ae\u4ef6\u5730\u5740\u3002<\/p>\n

\u63a5\u53d7\u9080\u8bf7\u540e\uff0c\u7cfb\u7edf\u53ef\u80fd\u9700\u8981\u51e0\u5206\u949f\u6765\u5904\u7406\u8bbf\u95ee\u8bf7\u6c42\u3002<\/p>\n

\u5c06\u8d26\u5355\u4fe1\u606f\u6dfb\u52a0\u5230\u60a8\u7684 Google Ads \u5e10\u6237<\/strong><\/p>\n

\u8bf7\u786e\u4fdd\u60a8\u7684 Google Ads \u5e10\u6237\u4e2d\u6709\u60a8\u7684\u8d26\u5355\u4fe1\u606f\u3002\u6709\u5173\u5982\u4f55\u6dfb\u52a0\u8d26\u5355\u4fe1\u606f\u7684\u8be6\u7ec6\u4fe1\u606f\uff0c\u8bf7\u53c2\u9605 Google Ads \u5e2e\u52a9\u4e2d\u7684\u7ba1\u7406\u4ed8\u6b3e\u65b9\u5f0f\u3002<\/p>\n

\u6dfb\u52a0\u8d26\u5355\u4fe1\u606f\u540e\uff0c\u8bf7\u5355\u51fb I’ve added billing details\uff08\u6211\u5df2\u6dfb\u52a0\u8d26\u5355\u8be6\u7ec6\u4fe1\u606f\uff09\uff0c\u786e\u8ba4\u60a8\u5df2\u5b8c\u6210\u4efb\u52a1\u3002<\/p>\n

\u5907\u6ce8: \u60a8\u53ef\u4ee5\u5728\u4e0d\u6dfb\u52a0\u8d26\u5355\u4fe1\u606f\u7684\u60c5\u51b5\u4e0b\u521b\u5efa Google Shopping \u5ba3\u4f20\u6d3b\u52a8\uff0c\u4f46\u5728\u60a8\u6dfb\u52a0\u4fe1\u606f\u524d\uff0c\u8be5\u6d3b\u52a8\u4e0d\u4f1a\u6267\u884c\u3002<\/p>\n

\u7ba1\u7406\u60a8\u7684 Google Shopping \u5e7f\u544a\u6d3b\u52a8<\/strong><\/p>\n

\u60a8\u53ef\u4ee5\u5728\u63a7\u5236\u9762\u677f\u4e2d\u67e5\u770b Google \u667a\u80fd\u8d2d\u7269\u6d3b\u52a8\u5e26\u6765\u7684\u5f71\u54cd\u3002\u63a7\u5236\u9762\u677f\u63d0\u4f9b\u4ee5\u4e0b\u4fe1\u606f\uff1a<\/p>\n

\u603b\u9500\u552e\u989d – Google Shopping \u5e7f\u544a\u6d3b\u52a8\u5e26\u6765\u7684\u603b\u9500\u552e\u989d<\/p>\n

\u603b\u5c55\u793a\u6b21\u6570 – \u5728 Google \u4e0a\u5c55\u793a Google Shopping \u5e7f\u544a\u7684\u603b\u6b21\u6570<\/p>\n

\u603b\u70b9\u51fb\u6570 – \u5e7f\u544a\u83b7\u5f97\u7684\u603b\u70b9\u51fb\u6570<\/p>\n

\u603b\u8ba2\u5355\u6570 – Google Shopping \u5e7f\u544a\u6d3b\u52a8\u5e26\u6765\u7684\u603b\u8ba2\u5355\u6570<\/p>\n

\u6bcf\u6b21\u70b9\u51fb\u7684\u8d39\u7528 – \u4e3a\u5355\u6b21\u70b9\u51fb\u5e7f\u544a\u652f\u4ed8\u7684\u5e73\u5747\u91d1\u989d<\/p>\n

\u6bcf\u7b14\u4ea4\u6613\u7684\u8d39\u7528 – \u603b\u5e7f\u544a\u8d39\u9664\u4ee5\u8ba2\u5355\u603b\u6570<\/p>\n

\u60a8\u53ef\u4ee5\u7f16\u8f91\u4e3a\u6bcf\u65e5\u5e73\u5747\u9884\u7b97\u5206\u914d\u7684\u91d1\u989d\uff0c\u6216\u8005\u901a\u8fc7\u5355\u51fb\u7ba1\u7406\u5e7f\u544a\u6d3b\u52a8\u6765\u6682\u505c\u60a8\u7684\u5e7f\u544a\u6d3b\u52a8\u3002<\/p>\n

\u5907\u6ce8: \u5728\u6295\u653e Google \u667a\u80fd\u8d2d\u7269\u5e7f\u544a\u6d3b\u52a8\u65f6\uff0cGoogle \u5efa\u8bae\u60a8\u6682\u505c\u540c\u4e00\u4ea7\u54c1\u7684\u6240\u6709\u518d\u8425\u9500\u6216\u6807\u51c6\u8d2d\u7269\u5e7f\u544a\u6d3b\u52a8\uff0c\u4ee5\u514d\u60a8\u7684\u5e7f\u544a\u4e92\u76f8\u7ade\u4e89\u3002<\/p>\n

\u4e3a\u4e86\u786e\u4fdd\u60a8\u62e5\u6709\u8db3\u591f\u7684\u6570\u636e\uff0c\u5728\u8bc4\u4f30\u6548\u76ca\u4e4b\u524d\uff0c\u9700\u8981\u5148\u8fdb\u884c 15 \u5929\u7684\u5e7f\u544a\u5ba3\u4f20\u6d3b\u52a8\u3002\u4ece Google Ads \u5e2e\u52a9\u4e86\u89e3\u8861\u91cf\u6d3b\u52a8\u662f\u5426\u6210\u529f\u7684\u8be6\u7ec6\u4fe1\u606f\u3002<\/p>\n

\u514d\u8d39\u7684 Google Ads \u62b5\u6263\u989d<\/strong><\/p>\n

\u5728 Shopify \u4e2d\u4f7f\u7528 Google Shopping \u5e94\u7528\u521b\u5efa Google Ads \u5e10\u6237\u65f6\uff0c\u60a8\u6709\u8d44\u683c\u83b7\u53d6\u8be5\u5e10\u6237\u7684\u62b5\u6263\u989d\u3002\u8981\u83b7\u53d6\u62b5\u6263\u989d\uff0c\u60a8\u9700\u8981\u5728\u521b\u5efa\u5e10\u6237\u540e\u7684 30 \u5929\u5185\u6d88\u8d39\u89c4\u5b9a\u7684\u6700\u4f4e\u91d1\u989d\u3002\u7b26\u5408\u6761\u4ef6\u540e\uff0cGoogle \u4f1a\u81ea\u52a8\u5c06\u62b5\u6263\u989d\u6dfb\u52a0\u81f3\u8be5\u5e10\u6237\u3002<\/p>\n

\u60a8\u7684\u5e10\u6237\u5fc5\u987b\u4fdd\u6301\u826f\u597d\u7684\u4fe1\u8a89\uff0c\u7136\u540e\u60a8\u624d\u6709\u8d44\u683c\u83b7\u5f97\u62b5\u6263\u989d\u3002\u5728\u60a8\u652f\u51fa\u6307\u5b9a\u7684\u6700\u4f4e\u91d1\u989d\u540e\uff0c\u62b5\u6263\u989d\u6700\u591a\u53ef\u80fd\u9700\u8981 5 \u5929\u624d\u80fd\u5e94\u7528\u5230\u60a8\u7684\u5e10\u6237\u3002\u8981\u4e86\u89e3\u8be6\u60c5\uff0c\u8bf7\u53c2\u9605\u5b8c\u6574\u7684 Google Ads \u4fc3\u9500\u6761\u6b3e\u548c\u6761\u4ef6\u3002<\/p>\n

\u4f7f\u7528\u62b5\u6263\u989d\u65f6\uff0c\u60a8\u4e0d\u4f1a\u6536\u5230\u901a\u77e5\uff0c\u5e76\u4e14\u4efb\u4f55\u989d\u5916\u7684\u5e7f\u544a\u8d39\u7528\u90fd\u4f1a\u8ba1\u5165\u60a8\u7684\u5e10\u6237\u3002\u5982\u679c\u60a8\u4e0d\u60f3\u7ee7\u7eed\u4f7f\u7528 Google Ads \u6295\u653e\u5e7f\u544a\uff0c\u60a8\u53ef\u4ee5\u6682\u505c\u6216\u5220\u9664\u5e7f\u544a\u6d3b\u52a8\u3002<\/p>\n

\u7b26\u5408\u6761\u4ef6\u7684\u56fd\u5bb6<\/strong><\/p>\n

Google \u5728\u4ee5\u4e0b\u56fd\u5bb6\/\u5730\u533a\u63d0\u4f9b Google Ads \u62b5\u6263\u989d\uff0c\u91d1\u989d\u5982\u4e0b\uff1a<\/p>\n

\"IMG_256\"<\/p>\n

\"IMG_257\"<\/p>\n","protected":false},"excerpt":{"rendered":"

Shopify Google Shopping \u5e7f\u544a\u6d3b\u52a8\u521b\u5efa\u6559\u7a0b \u60a8\u53ef\u4ee5\u521b\u5efa\u00a0Google Shopping \u5ba3\u4f20\u6d3b\u52a8\u6765\u63a8\u5e7f\u60a8\u7684\u4ea7\u54c1\u548c\u589e\u52a0\u5728\u7ebf\u5546\u5e97\u7684\u6d41\u91cf\u3002\u8bbe\u7f6e …<\/p>\n","protected":false},"author":1,"featured_media":275,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[4],"class_list":["post-368","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-shopify","tag-shopify"],"_links":{"self":[{"href":"https:\/\/mazhaolun.com\/index.php?rest_route=\/wp\/v2\/posts\/368","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mazhaolun.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mazhaolun.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mazhaolun.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mazhaolun.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=368"}],"version-history":[{"count":1,"href":"https:\/\/mazhaolun.com\/index.php?rest_route=\/wp\/v2\/posts\/368\/revisions"}],"predecessor-version":[{"id":371,"href":"https:\/\/mazhaolun.com\/index.php?rest_route=\/wp\/v2\/posts\/368\/revisions\/371"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mazhaolun.com\/index.php?rest_route=\/wp\/v2\/media\/275"}],"wp:attachment":[{"href":"https:\/\/mazhaolun.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=368"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mazhaolun.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=368"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mazhaolun.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=368"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}